Online Auctions - Ubid.com

Ubid.com manages an online auction and shopping website that offers both goods sold directly by the company and items sold by pre-approved uBid Certified Merchants.

uBid.com, a wholly owned subsidiary of Sunrise Bidders, Inc., was founded in 1997 and is headquartered in Itasca, Illinois. The site offers both products sold through uBid.com and products offered by other established businesses through the uBid Certified Merchant Program. The site specializes in new, refurbished and overstock consumer electronics such as computers, cellular phones, electronics, accessories, housewares, jewelry, fine art and other general merchandise. uBid.com has a sister website, RedTag.com which it uses to promote a single, new Deal of the Day each day, representing the lowest price available on the web. uBid.com Business, the company’s B2B arm, serves SMB, government, education and other business customers.

uBid.com is different from other similar sites because it offers customers a unique hybrid buying model. Customers have the ability to purchase a large variety of merchandise via auction – some starting at $1, or if they prefer, can choose from a varied selection of “uBuy It Now” items at a fixed price. Products are shipped directly from the manufacturer, or from uBid’s state of the art warehouse facility. uBid does not charge customers for bids – it maintains a traditional online auction model whereby the highest bidder after a set timeframe wins the auction, and purchases the won item straightaway.

uBid.com has built a solid foundation of trust with its customers, and likewiise has built that trust into its partnerships with manufacturers and other sellers. To ensure a trusted buying environment, uBid.com only allows established businesses that have been pre-approved to sell products on its site. Merchants wishing to be approved must provide tax and credit information as well as trade and bank references to prove their credibility to sell on uBid.com, however, Certified Merchants do not have any direct interaction with customers except for questions asked about products through the uBid site, nor do they see customers’ credit card or payment information. All payments and customer service inquiries are processed directly through Ubid.com in order to maintain the highest level of communication and customer service. uBid.com conducts regular Quality Assurance checks with its vendor partners to promote consistency in shipment timeframes and standards.

Ubid.com also interacts with customers on a regular basis via surveys and social media avenues in order to get inportant feedback and input on business practices.